### Short Description

This proposal seeks funding to expand the Pinkdrop game by creating a mobile app and implementing daily on-chain tournaments and a player-versus-player mode. 

These new features, powered by automated smart contracts, aim to significantly enhance user engagement, foster community growth, and attract new people to the Polkadot ecosystem by offering a more accessible and exciting way to experience the game.

### What is Pinkdrop?

Pinkdrop is a free, casual browser game designed to introduce players to the Polkadot ecosystem in a fun and interactive way. Players strategically merge balls representing some Parachains with identical ones in order to obtain a bigger Parachain ball, all the way to the ultimate Polkadot ball. 

By skillfully merging the Parachain balls, players accumulate points and can keep on playing until one of the balls reaches the game’s bucket upper limit. A leaderboard system ranks the players according to their best score.

Built by the Great Escape team and launched in December 2023, the game has proven very popular with the Polkadot community and beyond, totaling over 225K game sessions played by 14K unique addresses in just 4 weeks.

An updated version of the game featuring new Parachain logos was released on February 26th, 2023. The early metrics we had suggest that players keep on enjoying the game, with many of them proudly calling themselves “Pinkdrop addicts”. 

### What is Pink?

PINK is an organic, grassroots meme community starting in the Polkadot ecosystem that introduces the Pink gaming universe. 

PINK captures new mindshare by reinforcing the image that Polkadot is Pink, a color of positivity and laughter.

Once we capture mindshare around a simple ecosystem narrative, it becomes easier to discuss Polkadot’s compelling tech narratives.

Polkadot - and crypto more generally - needs simpler, more engaging narratives. 
PINK gaming experiences encourage fun, adoption and of course, pinkness.

The PINK community is motivated to continue this project and keep promoting its positive ethos while introducing Polkadot to a wider audience. 

Through PINK’s first game, Pinkdrop (built by the Great Escape team) successfully attracted thousands of active participants to Polkadot with zero marketing spend. In fact, the only marketing associated with Pinkdrop was player-led, by posting their scores on Twitter, resulting in an ultra-organic inbound to our community.

We want to be able to continue our community’s momentum, and in order to do so, we’d like to build additional Pinkdrop features and promote the game beyond the Polkadot ecosystem.

### Pink Overview

PINK is a meme community that is in the process of becoming ubiquitous within Polkadot, and a global gaming universe. 

Relevant links here: 
- X: https://twitter.com/pinkonomic 
- Telegram: https://t.me/PINKonomic
- Website: https://dotispink.xyz/

Starting as a grassroots meme community of volunteers within Polkadot, the Pink community has generated significant traction within Polkadot, helped onboard new participants to Polkadot, and has kickstarted the global Pink gaming universe. 

See full proposal detail [here](https://docs.google.com/document/d/1Qd1biPusihoSQ0qFQRcNkIduwJygbjdZKoz96L3pFZw/edit#heading=h.qe2v0ymsjrth). 

Pinkdrop: Powering User Engagement and Ecosystem Growth

Proposal Summary

This is a marketing proposal for the most amazing Polkadot project ever:

**$PINK**, a Polkadot memecoin, shilling less tech and more pink.

The best thing about Polkadot isn't its technology.

The best thing about Polkadot is its pinkness.

Pinkness makes DOT's price go up.

Uniswap is Ethereum's most valuable DeFi project.

Why?

Because unicorns are pink, and everyone knows that all projects want to be unicorns.

We are requesting 999,999 DOT to market the best part of Polkadot - being pink - to the entire world.

 



Pink Community

$PINK already has impressive community stats:

- Twitter Handle: https://twitter.com/pinkonomic - 2 Followers
- YouTube Channel: (In Process) - No subscribers yet.



With this proposal, we can create an even pinker and more amazing $PINK community to promote Polkadot’s best feature: being pink.

 


Value to DOT Holders

All DOT holders know that the best thing about Polkadot is that it’s pink.

Dr. Gavin Wood clearly agrees; otherwise, why would Polkadot’s logo be pink?

To vote nay on this $PINK proposal would be to directly go against Gavin.

But for those who are on the fence, here is a short list of amazing things that are pink:

- Barbie
- Bubblegum
- The Pink Panther
- Flamingos
- The Mean Girls movie
- Diamonds
- The singer PINK
- Muppet Characters
- The Grand Budapest Hotel
- Bows
- DOT



We could go on listing more amazing things that are pink, but the above examples should convince even the biggest doubters of pink’s clear value proposition.

$PINK will also be issued on AssetHub, given Polkadot’s amazing security, which, despite being a tech feature, is probably Polkadot’s most pink tech feature.

Pinkness = DOT price goes up.

 


Why Go To The Treasury

The $PINK community is made up of builders, many of whom joined the Polkadot community a few days ago.

Raising money from VCs takes up a lot of time, and we’d rather focus on building $PINK.

Pinkness is a common good, and the Polkadot treasury exists to fund common goods.

Pinkness is also the best thing about Polkadot.

For these reasons, this proposal is entitled to the maximum amount of funding (999,999 DOT).

 


Pink Budget

It should be obvious why this proposal is a no-brainer, but we understand that many voters value transparency.

As a self-declared common good project, we also have a social contract with the Gov1 Committee, who is supportive of this proposal.

For anyone interested in evidence of this social contract, we tried sending messages to former council members to confirm, but we were unable to figure out how to use Element, given it is quite complex. Since we are too busy building, we didn’t have the time to figure it out, so you'll just have to trust us.

But because we care a lot about the Polkadot ecosystem, we have provided a cost breakdown below.


![image](https://i.ibb.co/Wn8SjzZ/13473-PINK-1700159433338.png)

Pink Path to Sustainability

$PINK’s path to sustainability is obvious: its pinkness.

 


If This Doesn’t Pass

We highly doubt this proposal won't pass because of $PINK’s awesomeness.

 


Conclusion

The best thing about Polkadot is not its technology.

The best thing about Polkadot is its pinkness.

Everyone knows that pinkness makes DOT’s price go up.

Funding this proposal = DOT price goes up.