Good idea, but voting for it would need more info - scope of work, cost... At least a high level description. We should have someone watching over the marketing spend and pushing to improve its efficiency, not sure if external agency is a good solution if there's no one to act on it, so personally I would prefer we have the team to do it and then recommend actions.

Aligned on the thought of adding accountability —> we need to choose a set of authorities we can trust and those who understand the ecosystem, rather than a brand name only.