Hello Polkadot Community!

I'm Lorena, many of you know me as blockya, and this candidacy for Head Ambassador can be summarized as follows:

Establishment of a team led by me as Head Ambassador, collaborating with esteemed members of the Polkadot community, to build a comprehensive framework encompassing development verticals. This initiative aims to enhance technical and non technical education and integration of new projects into the ecosystem. Additionally, it serves as a bridge to the decentralized resources available within the ecosystem.

**Context**

The Polkadot Ambassador Program was an initiative of Web3 Foundation that concluded in January 2024. Now the program was restructured and approved through an on-chain community vote. 

The Polkadot community has decided to maintain the ambassador program, with global representatives responsible for advancing the development, promotion, education, and communication of the ecosystem. This transition underscores the community's recognition of the vital role these ambassadors and teams play in the ecosystem's growth and evolution.
It is now the responsibility of the Head Ambassadors to assemble a team with different profiles that work together and collaborate with the global community to implement a strategic plan that further advances the Polkadot ecosystem and its technology.

**Problem and challenges to be addressed**

**Network changes:** Polkadot is undergoing a profound transformation, highlighting the crucial need for comprehensive technical and non-technical communication, education and training to foster the expansion of the ecosystem.
**Brand Recognition Deficit**: The Polkadot brand currently suffers from a notable lack of visibility, hindering its ability to attract attention and maintain the network effect within the industry.
**Integration Complexities**: The process for projects to join the Polkadot ecosystem is marred by complexities, several projects face challenges in effectively joining the Polkadot ecosystem, resulting in missed opportunities for ecosystem integration and growth. 

**Plan and value proposition**

In order to address the problem, we propose to work on verticals with development objectives defined below: 

**2 Verticals**

**Ecosystem Integration and Business Development
Education**

Quotes from Gavin Wood at ETH Prague:

"The relevance of this technology comes from resilience. In the developing world, systems such as the social structure are not resilient, they are corrupt. That's where Polkadot's technology becomes relevant."

“This is a technical and financial product that is trying to be marketed to people who have neither the need nor the necessary background”.

The industry should continue to enhance tech, reduce user barriers, and find more long-tail use cases.
Implementation

The team will implement these verticals through a quarterly plan, collaborating with selected community members. Tasks will be assigned based on expertise and networks, ensuring efficient execution.
Funding will be requested through on-chain referenda to ensure community approval and access treasury funds.
A detailed agenda outlining the four-month plan for each defined vertical will be presented to the community.

**Team**

Lorena, also known as blockya. Polkadot Head Ambassador since 2021 for Latin America. Speaker. Polkadot Hub Co-founder. Polkadot hackathon in Latin America in 2022. Spanish Bounty Curator. DV Cohort 2 for Kusama.
 
Ernih. Polkadot Senior Ambassador since 2021. Speaker. Polkadot Hub Co-Founder. Polkadot hackathon in Latin America in 2022. Spanish Bounty Curator. 

Lengo, developer. Spanish Bounty Curator. Polkadot Ambassador. Web3 Builder Founder. Polkadot Hub member. 

Nachito, Dotcast Co-Founder. Spanish Bounty Curator. Polkadot Ambassador - Ecosystem Agent. 

Roco, Dotcast Co-Founder, Polkadot Ambassador - Polimec Ambassador - Ecosystem Agent. 
—-------------------------------------------------------------------------------------------------------

I will post the full proposal: https://docs.google.com/document/d/1Z0qC8Ers76AzWXf88jTO7kPG1LcU9ZfP5V0swv_gQhk/edit?usp=sharing



- **Problem Statement & Audience:** Addressing network changes, brand recognition deficit, and integration complexities within the Polkadot ecosystem for the global Polkadot community.
- **Significance:** Enhancing technical and non-technical education, brand visibility, and project integration to foster ecosystem growth.
- **Proposed Solution:** Establishing a team led by the Head Ambassador to work on verticals like Ecosystem Integration and Business Development and Education through quarterly plans and community collaboration.
- **Expected Outcomes:** Improved brand recognition, streamlined project integration, and enhanced technical and financial product marketing within the Polkadot ecosystem.

#876 #876 Polkadot Head Ambassador Application: Lorena (Blockya)

No Active Proposals