Requested allocation: 41.242,84 DOT | &euro; 277.970,00 EUR&nbsp;
*calculated using Kraken (Date for reference: Feb 13th 2024, at 17:45:00 (CET). Source: Kraken) - 1 DOT ~6,74&euro;)
&nbsp;
Summary
This proposal seeks funding to establish the S&oacute;nar+D DAO by Polkadot, potentially becoming the first DAO for a premier global music festival with an annual attendance of over +120k and a digital community of +500k.
More info about <a href="https://sonar.es/en">S&oacute;nar</a> and <a href="https://sonar.es/en/programme/sonar-d">S&oacute;nar+D</a>
We've refined it based on Polkadot community feedback and open discussions, outlining Polkadot's benefits and adjusting the budget. Thanks for your input; we're excited about making this happen!
&nbsp;
Why is this beneficial and a worthy investment for Polkadot?
<ul>
<li>Development of an open-source DAO frontend&mdash;a public good available to the broader Polkadot community and serving as a model for future builds.</li>
<li>Impact on $DOT valuation - thanks to S&oacute;nar&rsquo;s brand affiliation, reputation, and a strategic marketing campaign.</li>
<li>Exclusive Polkadot space and VIP event at S&oacute;nar Festival 2024, enabling ecosystem ambassadors to onboard new users onsite.</li>
</ul>

&nbsp;

The S&oacute;nar+D DAO, built on Moonbeam, will initially distribute membership NFTs to S&oacute;nar+D ticket holders, festival attendees, and the wider Polkadot community. Initial exclusive incentives include an NFT collection designed by renowned S&oacute;nar artists and a giveaway for a chance to win tickets for S&oacute;nar 2025.
DAO governance will allow members to shape the festival experience, from proposing artists for the S&oacute;nar Complex stage, accessing exclusive events and meet &amp; greets, to participating in crucial decisions, such as determining the winner of the S&oacute;nar+D open call. As well as a rewards program based on governance actions and contributions, it will also include ticket giveaways and perks exclusive to the DAO community.
In addition, the proposed budget includes provisions for covering operational and management costs for a m&iacute;nimum of 3 years (2024, 2025, 2026), enhancing the project's capacity to deliver added value to the Polkadot community.
&nbsp;
Roadmap:
<ul>
<li>Q1 2024:
<ul>
<li>OpenGov proposal submission and funds distribution if approved.</li>
</ul>
</li>
<li>Q2 2024:
<ul>
<li>April/May: Development of the DAO front end, membership design, and initial testing.</li>
<li>June: S&oacute;nar+D live event activation, marketing campaign, and initial NFT distribution.</li>
</ul>
</li>
<li>Q3 2024:
<ul>
<li>Public DAO launch and official membership sale.&nbsp;</li>
</ul>
</li>
<li>Q4 2024:
<ul>
<li>Commence impact on S&oacute;nar 2025 festival edition.</li>
</ul>
</li>
<li>2025 &amp; 2026
<ul>
<li>S&oacute;nar+D DAO actively evolves, expanding its influence and contributing value to the Polkadot community</li>
</ul>
</li>
</ul>
&nbsp;
Expected KPIs:
<ul>
<li>+10,000 DAO members in the 1st year.</li>
<li>Creation of +7,000 new Polkadot wallets.</li>
<li>+50k transactions in the 1st year.</li>
</ul>

&nbsp;
Collaboration Package &amp; Marketing Campaign
Festival Activation &amp; S&oacute;nar&rsquo;s Collaboration Package
<ul>
<li>Polkadot ambassador space at S&oacute;nar Festival, engaging the community and showcasing recent ecosystem efforts.</li>
</ul>

Digital Marketing Campaigns
<ul>
<li>S&oacute;nar's extensive digital reach: +60M on campaigns, +817K on Social Media videos, 21k IG post impressions, and 4k on Twitter.</li>
<li>Video content creation, after movie filming, <a href="https://docs.google.com/document/d/1ls9hVIes8Eq-eh-mTndLe2lF3Y1YfG_1ZXxxd4iKXhQ/edit?usp=sharing">influencers campaign</a>, and ads in 23+ specialized national and international media outlets.</li>
</ul>

&nbsp;
Team
Two decades of combined expertise in music, tech, and creative industries define <a href="https://www.instagram.com/weareguzzu/">GUZZU</a>/<a href="wwww.vitaminthree.io">Vitamin3</a>'s team. Recent highlights include organizing the <a href="https://www.youtube.com/watch?v=2W4alV7Rx2U">Web3 Music Summit</a>, an international onchain music summit with Primavera Sound, and the Web3 Foundation. Additionally, <a href="https://www.youtube.com/watch?v=uIMzuGKpVGY&amp;t=589s">we established an official partnership between Polkadot and S&oacute;nar</a> during its 30th-anniversary celebration, culminating in a <a href="https://www.youtube.com/watch?v=FcozRnOPMPc">2-hour masterclass</a> attended by 100+ tech and music specialists, which sparked the conversation leading to this proposal.
&nbsp;
Tech: <a href="https://www.linkedin.com/in/alexpuig/">Alex Puig</a>, <a href="https://www.linkedin.com/in/alexandracavero/">Sandra Cavero</a>
Strategy: <a href="https://www.linkedin.com/in/imalvarodelgado/">Alvaro Delgado</a>
Project Management: <a href="https://www.linkedin.com/in/will-acha-8a34a34/">Will Acha</a>
Biz Development &amp; Strategyc Partnerships: <a href="https://www.linkedin.com/in/arnausabate/">Arnau Sabat&eacute;</a>
Creative/Product: <a href="https://www.linkedin.com/in/frankiepiza/">Frankie Piz&aacute;</a>
Legal: <a href="https://cysae.com">https://cysae.com</a>
&nbsp;
The S&oacute;nar+D DAO by Polkadot is our ticket to a future where Polkadot shines as a go-to hub for crypto and consumer applications. As we gear up for the next bull run, the S&oacute;nar+D DAO encourages developers, founders, and artists to build on Polkadot and its parachains.
<a href="https://docs.google.com/spreadsheets/d/1j8OLLp2_O0DPp2oCr-PWvjk46p8-Es3gq6g0yjFvSOc/edit?usp=sharing">FULL BUDGET HERE</a>.
Main contact: <a href="mailto:hello@guzzu.io">hello@guzzu.io</a>

Problem Statement:
- Establishing the Sónar+D DAO by Polkadot, potentially becoming the first DAO for a premier global music festival with an annual attendance of over +120k and a digital community of +500k.

Significance:
- Development of an open-source DAO frontend for the broader Polkadot community.
- Impact on $DOT valuation through Sónar's brand affiliation and strategic marketing.
- Exclusive Polkadot space and VIP event at Sónar Festival 2024 to onboard new users.

Proposed Solution:
- Build the Sónar+D DAO on Moonbeam, distributing membership NFTs and offering exclusive incentives.
- DAO governance for festival experience shaping and rewards program based on governance actions.
- Budget provisions for operational and management costs for a minimum of 3 years.

Expected Outcomes:
- +10,000 DAO members in the first year.
- Creation of +7,000 new Polkadot wallets.
- +50k transactions in the first year.

#495 The Sónar+D DAO by Polkadot

No Active Proposals