Educational Campaign in India ( 6 Months)

A dynamic initiative designed to demystify Polkadot’s technology for India, presented by Crypto India, the nation's top crypto influencer known for turning complex concepts into clear insights.

• Project Category / Type: Marketing (High-Quality Content Creation)

• Proponent: Being Satoshi

• Requested Allocation: 21849 DOT (Approx $115800 with DOT price at $5.3 EMA7)

• DOT Address: 15VgqbuZGdwrpGjKkJMA9nE2gqLMHyQpWmE7k6dc4fQdRMXa

• Contact:  Anant Singh  Telegram | 𝕏 (Twitter)

• • Our Socials: Youtube| 𝕏 Crypto Ady| 𝕏 Crypto India | Crypto India Telegram

• Governance Referenda Origin Call: Medium Spender

• Collaboration Partner: Crypto India

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Introduction

Project Focus: Comprehensive Technology Education & Ecosystem Awareness

Duration: 6 months (26 weeks) - (effective upon receipt of payment)

Why Crypto India?

• Impactful Reach**:** With the most significant following in India's crypto space, Crypto India has a track record of making the complex world of blockchain technology accessible & engaging.

• Educational Prowess: Known for our ability to explain like you're 7, we will turn intricate Polkadot functionalities into compelling content.

Our journey with Polkadot began during the early days, marked by an insightful AMA with Gavin Wood in Feb 2020. We aim to reinvigorate interest in Polkadot by delving deep into its advancements and ecosystem projects.

**Why Indian Crypto Market?:
**
Market Volume:  $268.9 billion - 2nd-largest globally!

User Base: 156+ million users.

Market Growth: Projected revenue of $222.7 million.

Project Objectives & Deliverables

Simplified Technology Education:

Crafting content that elucidates Polkadot’s technology as if explaining to a youngster.

Ecosystem Education:
We intend to bridge the existing knowledge gap about Polkadot and its expansive ecosystem. This includes an in-depth look at its key projects and wallets to provide comprehensive insights into the ecosystem.

Promoting Innovation:
We want to introduce Polkadot as a key blockchain innovator in the Indian market.

Deliverables (Over 6 Months):

• Total Videos: 18 (12 short + 6 in-depth) engaging & informative videos on Polkadot & ecosystem projects. (Top Parachains, Wallets, etc.)
• Brand Visibility: Featuring 'Powered by Polkadot' in every Crypto India video.
• Social Media Interaction: 6 educational tweet threads & 12 tweets/retweets.(Polkadot + Ecosystem)
• X spaces: 6 (top Parachains)
• Telegram Outreach: 24 posts to educate and engage the broader community.

Our Reach

• YouTube: 287K subscribers (Crypto India YouTube)
• Twitter: 296k (Crypto India Twitter)
• Crypto Ady Twitter: 297k (Crypto Ady Twitter)
• Telegram: 76k (Crypto India Telegram)
• Instagram: 15k followers (Crypto India Instagram)

Execution Plan

Creating easily understandable content, maximizing educational impact through social platforms, and constantly refining our approach for the most significant effect.

Expected Outcomes

• Broadened Understanding: Making Polkadot’s technology accessible to a broader audience.
• Market Awareness: Elevating Polkadot’s profile in the Indian crypto market.
• Increased Recognition: Establishing Polkadot as a notable entity in India’s blockchain sphere.

We'll keep you updated monthly on our campaign's progress, including what’s working, what’s not, and our strategy refinements.

Your feedback is crucial to us. We welcome your insights and ideas and are especially keen to understand the perspectives of those who might not support the referendum. If you're not in favor, please share a brief note on your reasoning. This will significantly help us understand the mindset of the Polkadot ecosystem and tailor our efforts more effectively.

Please find the detailed proposal here

Thank you for your time and consideration! Should you have any questions, we're more than happy to engage.

Regards,
Anant Singh TG ,
Matrix: @anant_singh:matrix.org