Polkadot Korea: 3-Months Marketing and Community Expansion Services by CoinEasy 🍊
<h2 id="whoarewe">Who are we?</h2>
🍊CoinEasy is more than just a crypto platform; it's an all-in-one Web3 hub designed to empower you on your crypto journey. We offer a seamless combination of crypto education and a vibrant community, making us the perfect onboarding platform for Koreans entering the dynamic world of Web3.
🔗&nbsp;Join our Community 😎
👉&nbsp;Pitch deck: <a href="https://app.pitch.com/app/presentation/b4972394-2602-4fcf-9cfe-760773516bef/2c2ed864-e582-448a-80cc-3bf3a627b685/7c79e713-814d-45b9-8f3e-abd638fe0eb5">https://app.pitch.com/app/presentation/b4972394-2602-4fcf-9cfe-760773516bef/2c2ed864-e582-448a-80cc-3bf3a627b685/7c79e713-814d-45b9-8f3e-abd638fe0eb5</a>
👉&nbsp;<a href="https://linktr.ee/coineasydao">Linktr</a>
👉&nbsp;<a href="https://www.coineasy.xyz/">Website</a>
👉&nbsp;<a href="https://t.me/coiniseasy">Telegram chat channel</a> (16.3k users)
👉&nbsp;<a href="https://t.me/coineasy_official">Telegram announcement channel</a> (18.2k users)
👉&nbsp;<a href="https://twitter.com/Coiniseasy">X</a> (32.3k users)
👉&nbsp;<a href="https://blog.naver.com/coineasy">Naver Blog</a> (1.2k users)
👉&nbsp;<a href="https://medium.com/@coineasy">Medium (1.7k users)</a>
👉&nbsp;<a href="https://www.instagram.com/coin_easy/">Instagram</a> (2.1k users)
👉&nbsp;<a href="https://www.youtube.com/@coineasy">Youtube</a> (2.1k users)
🍏&nbsp;Web3 Education Social Mobile App 📱
<a href="https://testflight.apple.com/join/u8CSCSCl">iOS</a> | <a href="https://play.google.com/store/apps/details?id=com.coineasy.coineasy">Android</a>
Polkadot Korea link:
<a href="https://www.notion.so/Polkadot-Korea-2ee4ca5463e64f399eab1404b7c7a59f?pvs=21">Polkadot Korea </a>
<hr />
🎯&nbsp;Service Overview:
Our mission for every project we collaborate with is to elevate its market presence in Korea, promote its adoption, and nurture the growth of its ecosystem. To cultivate a vibrant community that includes developers, investors, and passionate supporters, we've outlined diverse marketing strategies:
<ul>
<li>Establishing a strong social media presence across prominent local platforms such as Naver Blog, Naver Premium Contents, YouTube, Instagram, Telegram, X, and others.</li>
<li>Producing engaging content in the Korean language, including blogs, tutorials, infographics, and articles.</li>
<li>Organizing online and offline events, such as AMAs, meetups, and workshops, tailored specifically for the Korean audience.</li>
<li>Collaborating with influential local personalities and experts for podcasts and AMAs.</li>
</ul>
🎯&nbsp;Projected Impact and Value:
<ul>
<li>enhancing the client's visibility in the Korean market.</li>
<li>Capturing the interest of new developers, investors, and community members.</li>
<li>Encouraging the inception of local client-based projects and collaborations.</li>
<li>Solidifying the client&rsquo;s standing within the Korean cryptocurrency ecosystem.</li>
</ul>
🎯&nbsp;Key Success Indicators:
<ul>
<li>Growth of the client's community in Korea (tracked by social media followers, forum memberships, and event participation).</li>
<li>Local media coverage and recognition of the client.</li>
<li>An upsurge in client-based projects is emerging from Korea.</li>
</ul>
<hr />
📆&nbsp;Service Timeline and Milestones:
<ul>
<li>Developing social media channels and a content strategy, launching advertisement campaigns, forming partnerships with local influencers, organizing initial online and offline events, and continuously growing the community with a stream of engaging content and events.</li>
<li>Monthly KPI Blueprint:
<ol>
<li>Community Content:
<ul>
<li>2 written articles/blogs.</li>
<li>4 infographics.</li>
<li>2 videos.</li>
<li>Unlimited Follow-Up News</li>
<li>Unlimited translations.</li>
</ul>
</li>
<li>Community Events:
<ul>
<li>2 events per month, comprising:
<ul>
<li>AMA, workshops, local in-person meet-ups, online meet-ups, etc.</li>
<li>Engaging contests, including quiz, memes, games, etc.</li>
</ul>
</li>
</ul>
</li>
<li>Community Growth:
<ul>
<li>Expansion of Telegram members (24/7 assistance for us) followers, and X followers.</li>
</ul>
</li>
</ol>
</li>
<li>A comprehensive monthly report will be shared on the Discourse forum, scheduled for the first week of each month.</li>
</ul>
💰&nbsp;Funding Blueprint:
Operating on a Monthly Basis
💰&nbsp;Funding Details:
Our proposed budget is $4,000 per month.
<hr />
Here is the Polkadot Korea Monthly August Recap: <a href="https://vivid-slicer-fe0.notion.site/Polkadot-Korea-Monthly-August-Recap-10923b4fd5eb80cbb6a2d2fe4d362fd5?pvs=4">https://vivid-slicer-fe0.notion.site/Polkadot-Korea-Monthly-August-Recap-10923b4fd5eb80cbb6a2d2fe4d362fd5?pvs=4</a>
Community Growth and Engagement
<ul>
<li>Polkadot Korea community channels have shown significant growth, with the Telegram chat reaching 296 users and the announcement channel 318 users</li>
<li>CoinEasy's social media channels, including Telegram, Twitter, Naver Blog, and YouTube, have a combined user base of over 70,000</li>
</ul>
Content Creation and Outreach
<ul>
<li>19 news follow-ups were posted, garnering over 15,000 views across various platforms</li>
<li>8 infographics, 2 articles, and 2 tutorials were created, collectively reaching over 19,000 views</li>
<li>2 community events were organized, attracting 5,000 views</li>
</ul>
Future Plans and Partnerships
<ul>
<li>CoinEasy will be the default app on Jambo Phones for one year, significantly expanding Polkadot's exposure to web3-native users</li>
<li>Development of a CoinEasy Telegram game in partnership with Metatheory team to onboard users through social and on-chain quests</li>
<li>Expanding community presence to LINE platform for broader reach in Korea</li>
</ul>
Strategic Initiatives
<ul>
<li>Aim to increase community activity by 30% in the next month through educational content, community engagement, and partnerships</li>
<li>Plans to develop AI-powered educational platform "PolkaBot Korea" leveraging Decentralized Knowledge Graph</li>
<li>Polkadot Online Bootcamp in Korea</li>
</ul>
We are also planning an online bootcamp for universities and developer communities in Korea.
Workshop Overview:
&bull; Learn ink!: Smart Contract Language (What it is and why you should use it) &bull; Develop on Polkadot and build Appchains.
Agenda:
<ol>
<li>Intro Call (20 mins): Meet the instructor, tips for success, resources, Q&amp;A.</li>
<li>ink! Smart Contract Language (1 hour).</li>
<li>Building on Polkadot (1 hour).</li>
<li>Cross-Contract Calls (Intermediate) (1 hour).</li>
<li>Substrate Blockchain Framework (1 hour).</li>
<li>Building Appchains on Polkadot (1 hour).</li>
</ol>

Propose and approve a spend of treasury funds.

## Dispatch Origin

Must be [`Config::SpendOrigin`] with the `Success` value being at least `amount`.

### Details
NOTE: For record-keeping purposes, the proposer is deemed to be equivalent to the
beneficiary.

### Parameters
- `amount`: The amount to be transferred from the treasury to the `beneficiary`.
- `beneficiary`: The destination account for the transfer.

## Events

Emits [`Event::SpendApproved`] if successful.

- **Problem Statement:** CoinEasy aims to enhance the market presence of projects in Korea and grow their ecosystem through marketing and community expansion services.
- **Significance:** The services aim to boost visibility, attract new developers and investors, foster local projects, and strengthen the client's position in the Korean crypto ecosystem.
- **Proposed Solution:** Implement diverse marketing strategies, produce Korean content, organize events, and collaborate with local influencers to achieve the outlined goals.
- **Expected Outcomes:** Increased community growth, local media coverage, emergence of client-based projects, and a solidified position in the Korean cryptocurrency ecosystem.

#1187 Polkadot Korea: 3-Months Marketing and Community Expansion Services by CoinEasy 🍊

No Active Proposals