Updating the Polkadot brand to meet the network’s evolving needs by leveraging the input and insights from various stakeholders across the ecosystem.

[Link to full proposal](https://www.dropbox.com/sh/7nwymn0rs42tjtp/AACSntxUFdJdOoRQl9GTJA2Oa?dl=0&lst=)

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1. Update Polkadot's brand to better serve its network's needs. 
2. Leverage input and insight from stakeholders across the ecosystem. 
3. Create branding guidelines to implement updates. 
4. Reposition brand for global recognition and growth.

#228 Polkadot brand update

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